How would you design a museum membership program?

At MOA, we want to improve our membership program and ensure it provides the benefits and services that people value.  Membership in our Museum should make people feel special and a part of our unique museum family.

There has been a lot of discussion about what a museum membership program should provide especially as museums are starting to focus on how to better engage their communities.   MOA’s current membership program is typical of most museums and rather than continue with the status quo, we want to create a program as unique as our museum.  Inspired by examples like the Whitney Museum of American Art which has created a “curate your own” membership program and ideas suggested by Nina Simon in her Museum 2.0 blogs that challenge museum workers to think differently, we want to design the MOA Membership Program based on the feedback we get from our community.   Knowing what experiences people want, what brings them to the museum, and what benefits mean the most to them, will allow us to create a program based not on what we think is important, but on what potential members think is important. Read more

Mission Statements are important because they articulate why a museum is relevant and the difference we are trying to make in the world.    That is why the Museum of Ontario Archaeology is conducting a mission statement review. MOA is currently reviewing its three mission statements in order to develop a single core statement that reflects why we do what we do.

Defining why we do what we do is not as easy as it sounds.  Many mission statements focus on what museums do rather than on why they do it.  One of the best presentations I’ve seen that clearly differentiates between what we do and why we do it is by Simon Sinek.  His How great leaders inspire action TEDx talk really makes you think about the importance of defining why instead of talking about what.

We’ve been gathering feedback from people about what the Museum of Ontario Archaeology does and why they think it is important.  Three questions we are currently asking people to think about are:

Museum of Ontario Archaeology Mission Statement Review:

Please consider contributing to out discussions by sharing your thoughts to the above questions.

BRAND IDENTITY DEVELOPMENT
Request for Proposals

The Museum of Ontario Archaeology intends to develop a new brand identity to reflect its mission (under development) and express the museum’s value and role in community.

The Museum of Ontario Archaeology enriches the lives of Canadians through the creation and dissemination of knowledge about the archaeology of Ontario. MOA’s collections provide a unique resource for research and teaching in association with the Western University and its programs engage the public in the continuity between past and present.

Affiliated with the University of Western Ontario, MOA is an independent registered charity governed by a 13 member Board of Directors and operated by a team of 5 staff. Read more

Thank you for visiting our new website! We hope you enjoy the new features and available information.

Over the next couple of weeks, we will be adding more content and features. Thank you for your understanding as we continue to make enhancements to this site.

If you have any questions or would like to suggest content for our site, please give us a call at 519-473-1360 or send your suggestions to info@archaeologymuseum.ca

~MOA Staff~